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Laura Stokes (She/Her)
CRMO at Orange Sky Australia
Laura Stokes is a dynamic marketing professional and social impact leader currently serving as the Chief Revenue & Marketing Officer (CRMO) at Orange Sky Australia, a non-profit organization that provides mobile laundry and shower services for people experiencing homelessness.12
Career Highlights
Laura's career has been marked by a commitment to social causes and innovative marketing:
- TEDxWomen Pioneer: At just 24 years old, Laura brought TEDxWomen to Australia, creating a platform for women to share ideas and inspire action.2
- Global Brand Experience: She worked for international brands in London, gaining valuable experience in pushing boundaries and creating global impact.2
- Orange Sky Australia: In October 2019, Laura joined Orange Sky as Chief Marketing Officer, a role she describes as her "dream job".2
Professional Approach
Laura's work at Orange Sky goes beyond traditional marketing:
- She actively participates in the organization's services, going on shift with the mobile laundry and shower service every fortnight.2
- Laura emphasizes the importance of human connection in addressing homelessness, noting that many people return to Orange Sky for conversation even after finding accommodation.2
Leadership and Management Style
Colleagues describe Laura as an outstanding manager who excels not only in marketing but also in people management.3 Her approach combines expertise in marketing with a strong focus on team leadership and development.
Social Impact Focus
Laura is passionate about addressing social issues:
- She is particularly concerned about the growing number of homeless women over 55 in Australia.2
- Laura advocates for closing gender gaps across all aspects of society, believing in the ripple effect of individual actions to spark major change.2
Through her role at Orange Sky Australia, Laura Stokes continues to leverage her marketing expertise to make a positive impact on the lives of those experiencing homelessness, while also championing women's empowerment and social equality.
