Laura Eisen

Laura Eisen is a CPG (Consumer Packaged Goods) marketing expert who offers consulting services to small and mid-size companies.1 She is the founder of Laura Eisen Consulting, where she provides brand and innovation strategy consulting as well as fractional CMO (Chief Marketing Officer) services.1

Professional Background

Laura Eisen has extensive experience in the CPG industry, with a career spanning over 17 years.3 Her expertise includes:

• Brand strategy and planning
• Innovation strategy
• Fractional marketing leadership
• CEO advisory services

Services Offered

Through her consulting firm, Laura Eisen helps companies in several ways:

1. Brand Strategy & Planning: Developing comprehensive brand strategies to help companies grow and differentiate themselves in the market.1

2. Innovation Strategy: Assisting companies in creating new products or services that align with market demands and company goals.1

3. Fractional Marketing Leadership: Providing high-level marketing expertise on a part-time or project basis, allowing smaller companies to access top-tier marketing talent.1

4. CEO Advisory: Collaborating one-on-one with CEOs to address key issues and overcome barriers to growth in marketing and organizational capabilities.1

Expertise and Approach

Laura Eisen is known for her consumer empathy and strategic business development skills. She focuses on helping midsize and scaling CPG brands to:

• Level up their marketing efforts
• Navigate changes in the market
• Accelerate growth2

Her LinkedIn profile (username: lauraeisen) likely provides more detailed information about her professional background, accomplishments, and current role as an Advisor at TIG Collective.2