Lara McCaskill

Lara McCaskill is an innovative professional with a background in product, marketing, and operations, specializing in bringing diverse internal, B2B, and B2C products to market.

She has a proven track record of leading successful product launches that have significantly contributed to new business lines, driving revenue and sales growth.

Lara excels in leading collaborative teams and solving complex problems to deliver exceptional customer experiences.

She holds a BA in Spanish Language and Literature with a minor in Global Trade and Commerce from Wake Forest University.

Lara also studied at Product Marketing Alliance to further enhance her skills and knowledge.

Her professional experience includes roles such as Senior Manager of Product Marketing at Stitch Fix, Senior Product Marketing Manager for Growth and Acquisition at Amazon Music, and Director of Ad Product Go to Market at Pandora.

Prior to these positions, Lara held various roles at Pandora, including Senior Manager of Technical Program Management, Project Manager, and Manager of Client Services.

She also has experience in business development at Sportgenic, client relations management at VolunteerMatch, and portfolio administration at Osborne Partners Capital Management, LLC.

Lara's technical expertise was honed during her time as a Technical Specialist at Fidelity Investments.

Throughout her career, Lara McCaskill has been driven by the challenge of working with teams to innovate solutions and enhance customer satisfaction.