Lara Katebi

Lara Katebi is a marketing professional currently serving as the Senior Manager of Ecomm Content & Merchandising at Allbirds.1 She brings a wealth of experience and education to her role, having earned a Bachelor's Degree in Environmental Policy from Barnard College.

Professional Background

Throughout her career, Lara has worked for various organizations, gaining diverse experience in marketing and communications:

• ThirdLove
• Smitten Ice Cream
• Seedling Projects
• Hotel Vermont
• Green Mountain Farm-to-School
• Laurie M. Tisch Center for Food, Education & Policy

Her previous roles have included positions such as Email Marketing Coordinator and Communications Manager, where she honed her skills in detail-oriented work and exceptional communication.

Current Role and Expertise

At Allbirds, Lara contributes her valuable insights to the world of e-commerce. Her role likely involves overseeing the content strategy and merchandising efforts for the company's online presence, ensuring that products are effectively presented and marketed to customers.

Interests and Focus Areas

Lara's professional interests align with her educational background and include:

• Environmentalism
• Food and agriculture
• The intersection between society and technology

These areas of focus likely inform her approach to her work at Allbirds, a company known for its commitment to sustainable footwear and apparel.

Professional Network

Lara is well-connected in her field, with over 500 connections on LinkedIn.1 This extensive network suggests she is actively engaged in the professional community and likely stays current with industry trends and best practices.