Lara Eastburn

Lara Eastburn is a Facebook and Instagram Ads Expert specializing in list-building, based in Tyler, Texas.1 She has been running her own business, LaraEastburn.com, since January 2014, focusing on non-transactional list-building strategies.1

Professional Background

Lara's expertise lies in creating Facebook and Instagram ads that prioritize meaningful engagement and culture-changing marketing approaches.1 She emphasizes "speaking human" in marketing, moving away from traditional quick-fix, sell-fast tactics.1

Experience and Skills

Marketing Expertise::

• Facebook and Instagram advertising
• List-building without relying on freebies
• Linguistic marketing

Additional Roles::

• Social Media Truth-Teller at WeRSM (We are Social Media) from 2015 to 20171
• Head Hip-Shaker at Superhooper.org from 2002 to 2014, running a family business focused on hula hoops and customer service1

Education

Lara has a strong academic background:

• PhD in French Literature from Emory University (1999-2006)
• Bachelor of Arts in English and French from the University of South Alabama (1995-1999)
• Studied International/Global Studies at The American University of Paris (1994-1995)1

Personal Traits

Lara describes herself as a small business champion, word nerd, sci-fi enthusiast, digital nomad, and a "Southern spitfire with a potty mouth".23 She is known for her intelligent approach to business, looking at clients' needs through a rich lens of experience and insight.1

Achievements

• Nominated for the Small Business Influencer Award by SmallBizTrends.com in August 2014
• Recognized as one of the Top 10 Digital Marketing Sites for Solopreneurs by OneWomanShop.com in April 20161

Lara Eastburn brings a unique blend of academic knowledge, practical marketing expertise, and a bold personality to her work in Facebook and Instagram advertising.