Kyle Braid is a highly accomplished professional with extensive expertise in the field of market research. A graduate of the University of Manitoba's BComm(Hons) program and McMaster University's MBA program, he has held senior leadership positions throughout his career. At present, he serves as Senior Vice President at Ipsos, where he is responsible for driving the company's growth and profitability. Prior to that, he was Director of Research at Western Opinion Research, which is now known as NRG Research. With a strong focus on strategy development, client relationship management, and team building, Braid is a results-driven executive who is dedicated to delivering exceptional value to his clients.