Northeastern University

University of California, Berkeley Extension

UCLA

Monte Vista High School

Global Sales and Marketing Manager at Diagnostic BioSystems

The DisRespectors are a rock band combining elements of hard rock, pop punk, surf, from A to Dance.  Find us rockin' around the greater Bay Area.

https://linktr.ee/theDisRespectors?utm_source=qr_code

The DisRespectors

Guitarist

Diagnostic Biosystems  provides cancer diagnostic solutions for the purposes of detection and research. 
 My current position involves wearing multiple hats with my foremost responsibility being to manage our regional leaders and develop revenue-oriented sales strategies through the adoption of DBS products.  In addition, I manage the entirety of our internal marketing strategies and engagement processes; this includes CRM management and coaching employees about best practices, campaign planning and execution, weekly website updates, and using data to better understand and capitalize off our audience.  What I enjoy most about my work is working with a global team and collaborating across different cultures and markets.  In addition, I lead our discontinuation product process along with company team building activites

Diagnostic BioSystems

Global Sales and Marketing Manager

During my time at Inform, we used comScore data to quantify audiences and opportunities and I began to see the role measurement plays in making smarter business decisions.  I relocated back home to the bay area to join the Digital Media – West, Enterprise team at comScore and help large tech firms leverage digital media and analytics to satisfy their business needs.  My primary focus was custom analytics projects where I used comScore assets (such as path to purchase, campaign effectiveness, surveys, and much more) to help my clients unlock audiences and stories and/or better understand their business units.

Comscore, Inc.

Inside Sales Manager, Digital Media West - Enterprise

After working in the audio publishing industry, I became intrigued by opportunities in digital video and soon began working at Inform, a top US video SaaS platform, powering video content and advertising on thousands of premium news sites (via a proprietary video CMS).  At Inform, my role was a hybrid between traditional sales and account management, with my focus being to drive both adoption and retention; I was essentially a consultant to Inform partners and educated them on best practices and new products/content via QBRs, presentations, lunches, etc. to drive advertising revenue for both Inform and its partners.  In addition, I detailed client feedback to our product team to help refine our software and video assets and better serve the digital publishing space.

Inform, Inc

Manager, Publisher Development

I began working at Triton digital after completing my M.S. in Music Industry Leadership.  Triton is a SaaS company that specializes in audio solutions for digital publishers.  Specifically, Triton's platform provided audio publishers the ability to stream content, advertise via direct and programmatic advertising tools, gain access to audience analytics, and build websites using a custom CMS.  My role was to drive to top line revenue by evangelizing the use of these products in the digital audio marketplace.

Triton Digital

●	Designed DBS Sales Process guide for regional Sales Representatives
●	Led all company marketing efforts

Diagnostic Biosystems

Sales Administrator

●	Co-hosted a show broadcasted across the greater San Francisco Bay Area

Radio Zindagi

Co-Host

●	Created, managed, and organized lead pipeline using Salesforce CRM
●	Cold called prospects, set up meetings with appropriate clientele, and eventually helped to close deals.

Kuren Gupta