State University of Management (SUM)

Volgograd State Technical University

National Sales And Marketing Director at Spice IT Recruitment

Proactive search for new customers, leads generation
Developing partnership with current customers
CxO level relationships management
Motivating, support and coaching each team member toward maximizing revenues and developing business opportunities
Meetings, presentations, building pipeline
Account planning and forecasting
Building direct relationships with customers
Management of channel marketing activities:
Recruiting new key-partners

Spice IT Recruitment

National Sales And Marketing Director

Development and implementation of marketing campaigns, including the creation of print and non-print promotional materials such as direct mail, mailings, catalogs, media layouts, etc.;
Develop and implement product go-to-market plans, working with all departments to execute;
Delivering effective presentations and demonstrations as needed to support analyst, partner, and prospective customer meetings;
Weekly & monthly reports;
Proposals for the improvement of project management, new products, special projects and proposals that improve competitiveness and increase sales;
Providing high-quality and timely implementation of current plans of the project;
Analytical and statistical materials, plans, projections, reporting on their projects;
Participation in the performance of sales business project;
The development of a media plan placements (together with the Media Department);
Control and participation in the embodiment of the corporate strategy of promotional activities with the media (with the Advertising Department).

Otto Group Russia

Marketing Manager

Systematization, analysis, segmentation and processing of customer databases;
Closely monitors and analyzes sales volumes, market share trends and competitive activity;
Assists in the identification and development of business building ideas and works with other business unit team members to execute the plans that meet investment criteria;
Coordinates product management and/or cost reduction projects with internal and external resources to achieve results (product development, production planning, trade promotion, sales, market research, consultants and advertising agencies); 
Taking part in outbound marketing activities;
The messaging and positioning for products;
Sales enablement – communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of your products;
Development and implementation of customer loyalty programs (discounts , maps , contests, gifts, etc.);
The organization of trade- marketing activities;, cross- marketing campaigns , partnerships , negotiating the terms, execution control;
Maintenance of sponsorship projects (analysis of proposals , negotiating the terms , organization, control & performance);
Assessment of the effectiveness of advertising campaigns , preparation of business cases for promotions.

Pharmline

Assistant, Marketing Dept.

Forming the base of potential customers;
Active search and customer acquisition;
Conducting business meetings , negotiations ;
Monitoring of accounts receivable;
Monitoring compliance with corporate units ;
Maintenance of accounting records ;
Performance targets for different absolute and relative terms ;
The construction of optimal sales and relationships with their customers.

Business Development Manager

Organizing and tracking the " door to door " import for PAD customers;
Organization of transport outsize cargo (coordination with the country of origin , network , control) ;
Verification of certificates of need or prospect authorizing documents for the goods ;
Calculation of customs duties;
Preparation of applications for cargo insurance ;
Discussion with brokers parts shipments and preparing them for a package of documents;
Discussion with suppliers documentation;
Preparation of documents for customs clearance ( invoices, export declarations , packing lists and other necessary documents).

Kseniya Ivanova