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Kristin Berg
Digital Marketing Director; Consultant
Kristin Berg is a digital marketing director with 23 years of experience in creating and delivering successful marketing strategies. With a diverse background in agency, client, and platform settings, Kristin is a pioneer in the field and is passionate about fostering creativity and innovation through data and insights. With two decades of experience in people management, Kristin has led diverse teams and successfully aligned strategies across complex organizations and international markets.
Kristin's educational background includes a Master of Business Administration (MBA) in International Marketing from Thunderbird School of Global Management, where she graduated with honors. She also holds a Bachelor of Arts (B.A.) in International Business, graduating Magna Cum Laude from Auburn University.
Throughout her career, Kristin Berg has held prominent roles in various organizations. She has served as the Group Strategy Director at Accenture Interactive and previously as the Director of Paid Facebook Advertising at Democrats Abroad. Kristin also founded Berg Digital Labs, where she served as the Director of Digital Marketing. Her experience includes roles such as Creative Strategy in the EMEA region at Facebook, Head of Client Analytics in EMEA at Facebook, and Director of Digital Marketing in the Shopper sector in EMEA at Coca-Cola Enterprises. Additionally, Kristin has held positions such as Director of Digital Strategy and Planning at Wunderman, Digital Planning Director at Archibald Ingall Stretton, and Planning Director at Euro RSCG 4D (now Havas WW Digital), among others.
Kristin Berg's expertise spans digital marketing, paid advertising, client analytics, strategy and planning, e-commerce, and consulting. With a focus on creativity, innovation, and data-driven insights, Kristin has demonstrated effective leadership and team management skills throughout her career.