Kristen Hendrickson

Director of Marketing Programs | Event Strategy & Execution | Project Management | Revenue Growth | Brand Awareness | Digital Marketing | Automation

Kristen Hendrickson is a seasoned marketing leader with a strong track record of driving revenue growth and brand awareness through strategic programs and events.

With a passion for staying ahead of industry trends, Kristen leverages technology to enhance processes and create scalable efficiencies and memorable experiences.

Throughout her career, Kristen has excelled in managing high-value programs, such as the Chase Center luxury suite program at Newfront, generating millions in closed revenue and potential revenue.

She has also led initiatives like launching Newfront's team store and expanding community programs at the YMCA of San Francisco, showcasing her ability to drive impactful and innovative projects.

Kristen's expertise lies in event strategy and execution, NFL & NBA sponsorships, partnership engagement, philanthropy programs, integrated campaigns, content and brand management, team training, and social media.

Her technical skills include proficiency in Salesforce, Asana, Monday.com, Marketo, Adobe Suite, Google Suite, Microsoft Office, MailerLite, Eventbrite, and creating landing pages.

Kristen holds a B.A. in Psychology from San Francisco State University and has held key roles such as Director of Marketing Programs at Newfront and Director of Community Programs at YMCA of San Francisco.

She is open to expanding her professional network and exploring new opportunities. To connect with Kristen, reach out at kristenmhendrickson@gmail.com.