Koby Hastings

Koby Hastings is the Founder and CEO of SalesRiver, a company he established in February 2023. He is recognized for his significant contributions to the insurance industry through innovative technology solutions. Prior to founding SalesRiver, Hastings created Leadrilla, a lead generation platform for insurance agents, which laid the groundwork for SalesRiver's development.

Educational Background

Hastings earned a Bachelor of Science (B.S.) in Computer Science from Eastern Kentucky University, where he studied from 2011 to 2015.24

Career Overview

• Early Career: Koby began his career as a Web & Graphic Designer and later progressed to roles such as Lead Software Engineer at various companies, including Hijro and Software Masters, Inc..24
• Entrepreneurial Ventures: He founded Tech29 in 2017 and transitioned to Leadrilla in 2018. The success of Leadrilla led to the creation of SalesRiver, which aims to provide comprehensive management solutions for large insurance agencies.13

Achievements

In 2023, Hastings was honored as an Emerging Entrepreneur by the Kentucky Entrepreneur Hall of Fame, recognizing his impact on the entrepreneurial landscape in Kentucky. His leadership style emphasizes teamwork and empowering others within his organization.13

Vision for SalesRiver

SalesRiver focuses on enhancing operational efficiency and transparency in the insurance sector by leveraging technology to streamline sales and marketing processes. The platform has rapidly grown to serve over 25,000 agents across approximately 200 agencies and carriers.53

Hastings continues to advocate for innovation within the industry, aiming to help agencies make data-driven decisions that foster growth and improve performance.35