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Kimber Spradlin
Seasoned B2B marketing executive focused on product-led growth
Kimber Spradlin is the Chief Marketing Officer at Graylog, Inc., a company specializing in centralized log management solutions. With over 20 years of experience in B2B marketing, she has a strong background in guiding both established and startup companies toward market leadership through integrated marketing strategies.
Education and Certifications
- MBA in Finance and Information Systems from Michigan State University.
- BBA in Accounting and International Business from Baylor University.
- Certified as an Information Security Auditor and Information Systems Security Professional.
Professional Experience
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Chief Marketing Officer at Graylog, Inc. (August 2018 - Present)
- Recruited to establish the strategic marketing function.
- Responsible for board reporting, executive strategy, brand management, and pipeline creation through Account-Based Marketing and Product-Led Growth.
- Achieved significant milestones, including scaling the marketing function during a period of 450% revenue growth.
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VP Product Marketing & GM at Conga Contracts (February 2017 - July 2018)
- Focused on product messaging and corporate communications across a global product portfolio.
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Various roles at IBM, MokaFive, Embarcadero Technologies, and NetIQ, where she led product marketing initiatives and contributed to significant product launches and market strategies.
Skills and Expertise
Kimber is recognized for her exceptional communication skills, strategic vision, and hands-on tactical expertise. She emphasizes collaboration across departments to maintain a client-focused approach in her marketing strategies.
Current Role Impact
At Graylog, Kimber is instrumental in driving innovative marketing efforts that align with the company's growth objectives, particularly in the cybersecurity domain. Her leadership has been pivotal in enhancing brand visibility and market penetration.
For more details on her professional journey, you can view her LinkedIn profile here .12