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Kim Hurwitz
Chief Marketing Officer at FITE
Professional Background
Kim Hurwitz is an accomplished entertainment executive recognized for her extensive expertise in various domains of the media landscape, including Digital, Internet, Mobile, Over-The-Top (OTT), Cable, Satellite, and Broadcast acquisition. With a remarkable career trajectory, Kim has successfully transitioned through numerous high-profile roles, making her a valuable asset in the industry. Her multifaceted skill set encompasses not only executive leadership but also detailed operational management, allowing her to balance strategic oversight with hands-on execution.
As a Chief Marketing Officer at FITE, Kim propelled the company's brand visibility and engagement, contributing to its growth and market position. Previously, she served as the Chief Marketing Officer at Karate Combat, where she effectively merged her passion for martial arts with her marketing acumen. Her leadership in these roles showcases her ability to inspire teams while simultaneously developing innovative marketing strategies that resonate with target audiences.
Kim's career began with a deep involvement in marketing and programming, laying a solid foundation across various significant roles. Notably, as the Chief Content Officer at FOTV Media Networks Inc. within the FilmOn TV Networks umbrella, she orchestrated programming planning and acquisition, crafting engaging content that caters to diverse viewer preferences. Her experience as a Senior Manager of Marketing at DIRECTV further enhanced her strategic marketing capacity, allowing her to analyze market trends and consumer behavior effectively.
Over the years, Kim has held essential positions, including Vice President of Marketing, Publicity, and Distribution at MWG Media, where she mastered the art of brand positioning and customer outreach. Her role as National Director of Affiliate Relations at The Tube Music Network highlighted her strong aptitude for building partnerships, which have been critical to her success throughout her career. Kim's early experiences, such as her tenure as Regional Marketing Manager at TCI and Sales Supervisor/Lead at United Artists Cable, served as a catalyst for her ascent in the entertainment industry.
Kim Hurwitz's diverse background and experience across digital content and media operations underscore her capability to lead teams, drive innovation, and foster long-lasting client relationships.
Education and Achievements
Kim's educational journey commenced at Granada Hills Charter High School, where her early identification of her passion for theater arts set the trajectory for her career in entertainment. She further honed her craft at the prestigious University of California, Los Angeles, where she studied Theater Arts. This foundation in the arts has not only equipped Kim with creative skills but also an intuitive understanding of storytelling, a vital element in her success within the media landscape.
Armed with a robust educational background, Kim has persistently pursued excellence throughout her career. Her contributions to programming acquisition, particularly in VOD and PPV services, have positioned her as a Subject Matter Expert (SME) in these domains. Furthermore, Kim excels in ROI-based marketing, product launches, and comprehensive problem-solving, showcasing her passion for driving business results through innovative strategies.
In her various roles, Kim has also demonstrated her proficiency in data analysis, research, contracts, and negotiation. Her flair for branding and public relations communications is matched only by her ability to engage audiences through social media marketing strategies. Kim's career has been decorated with numerous achievements that have not only advanced her personal objectives but have also fostered growth within the organizations she has served.
Achievements
Throughout her illustrious career, Kim has amassed a plethora of achievements that highlight her dedication to excellence in the entertainment industry. Here are some of her notable accomplishments:
- Spearheaded Innovative Marketing Campaigns: At FITE and Karate Combat, Kim spearheaded cutting-edge marketing campaigns that significantly elevated brand visibility and boosted audience engagement.
- Enhanced Affiliate Relationships: As the National Director of Affiliate Relations at The Tube Music Network, Kim focused on strengthening partnerships, which resulted in improved distribution channels and revenue streams.
- Successfully Launched New Products: Kim has a proven track record of launching successful products across various platforms, demonstrating her ability to understand market demands and deliver accordingly.
- Expertise in Financial Management: With P&L responsibility throughout her career, Kim's decisions have consistently aligned with strategic financial goals, leading to sustainable business growth.
- Public Speaking and Presentations: Kim has garnered respect as a public speaker, sharing her insights on digital content monetization and marketing strategies at industry conferences and events.
- Hands-On Leadership: Her hands-on approach not only inspires her teams but also delivers results; Kim leads by example and fosters an environment of collaboration and creativity.
In summation, Kim Hurwitz stands out as a leading figure in the entertainment sector, with a rich background in marketing, programming, and content distribution. Her educational foundation, combined with her extensive experience in managerial roles, has rendered her a dynamic powerhouse in the industry, poised to continue creating and monetizing innovative digital content for years to come.
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Clay is a relationship management platform that serves as a personal CRM, helping you organize and deepen both personal and professional relationships. It functions as a beautiful rolodex and CRM available on iPhone, Mac, Windows, and web, built automatically to help manage your network efficiently. Unlike traditional address books, Clay centralizes all your contacts in one place while enriching them with additional context and features to help you stay thoughtful and connected.
Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
- Network Strength: Visualizes the strength of your relationships relative to others in your network
- Timeline: Shows your relationship history with each contact
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- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Clay is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Clay as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Clay offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
Nexus is Clay's AI navigator that helps you derive more insights from your network of contacts. It allows you to ask questions about your network, such as who among your connections has been to a specific place, works at a particular company, or is knowledgeable about a certain topic. Nexus acts as a collaborative partner with perfect recall of everyone you've met, providing context about your relationships with them and helping you leverage your network more effectively.
Clay makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Clay's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Clay isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Clay instead of Salesforce, Hubspot, and Pipedrive. Clay is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Clay can absolutely serve as your primary relationship management tool.
Clay is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.