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Kenny England
Freelance Senior Producer (TopGear) at BBC Studios
Kenny England is a seasoned digital producer and social media strategist with extensive experience in the television industry, particularly known for his work as a Senior Digital Producer for Top Gear at BBC Studios. His career spans over nine years, during which he has contributed to high-profile shows such as Love Island, I'm A Celebrity, and The Circle.
Professional Background
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Current Position: Kenny is currently the Head of Creative Branding and Digital at Lifted Entertainment, a role he has held since November 2022. In this capacity, he leads creative branding initiatives and digital strategies for various entertainment projects.
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Previous Roles:
- Head of Digital Creative at BBC Studios (February 2021 - November 2022): Here, he managed teams responsible for creating engaging content aimed at younger audiences, significantly boosting Top Gear's digital presence and engagement metrics.
- Digital Growth Manager at Insight TV (April 2020 - February 2021): Focused on enhancing the digital strategy and content delivery.
- Senior Digital Producer for ITV's major reality shows including I'm A Celebrity and Love Island (2016 - 2020), where he played a pivotal role in stabilizing digital teams during transitional periods.
Achievements
Kenny has successfully led initiatives that resulted in substantial increases in audience engagement. For instance, under his leadership, Top Gear's Instagram impressions rose by 366%, and the show attracted an average viewership of 872,000 among the 16-34 age group, significantly outperforming BBC One's average for that demographic.
Skills and Expertise
Kenny's expertise lies in:
- Social Media Strategy
- Digital Content Production
- Team Leadership
- Creative Branding
His innovative approach to digital media has made him a key figure in shaping the online presence of some of the UK's most popular television programs.12