Kelly Evans-Pfeifer

Kelly Evans-Pfeifer is a prominent figure in the advertising industry, currently serving as the Group Brand Strategy Director and Director of GS&P FOOD at Goodby, Silverstein & Partners (GS&P). She has been recognized for her exceptional contributions to the field, notably being named the 2023 Campaign US Strategic Planner of the Year, highlighting her influence and expertise in strategic planning within the creative sector.123

Professional Background

• Current Role: Group Brand Strategy Director and Director of GS&P FOOD at Goodby, Silverstein & Partners.
• Recognition: Awarded as the Strategic Planner of the Year by Campaign in 2023, which underscores her reputation as one of the most awarded creative strategists in her agency.23

Skills and Interests

Evans-Pfeifer is known for her dynamic approach to brand strategy, particularly in the food sector. Her interests span across various domains including politics and pop culture, which enrich her strategic insights and creativity in branding.

Her professional journey reflects a commitment to innovative marketing strategies that resonate with audiences, making her a key player in shaping brand narratives at GS&P.