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Kelley Stephens
Director of PR & Communications at Goodwill Hawaii
Professional Background
Kelley Stephens is an accomplished public relations and communications professional, currently serving as the Director of PR & Communications at Goodwill Hawaii. In this roles, she has leveraged her extensive knowledge of digital marketing strategies, honed through her advanced studies at Northwestern University's Kellogg School of Management, to create impactful communications initiatives that effectively promote the mission and values of Goodwill Hawaii. Kelley is passionate about using the power of storytelling and effective communication to enhance community engagement and drive positive change.
Before her current position at Goodwill Hawaii, Kelley gathered invaluable experience in the competitive marketing field as a Senior Account Executive at Anthology Marketing Group, where she was responsible for developing comprehensive marketing solutions for a diverse clientele. Her journey in marketing began at McNeil Wilson Communications, where she started as an Assistant Account Executive and swiftly advanced her way up the ranks. This hands-on experience helped Kelley build a robust foundation in both digital and traditional marketing strategies.
Kelley also contributed her talent and skills as an Account Executive at Anthology Marketing Group, where she further refined her ability to craft innovative marketing campaigns that resonate with target audiences. Additionally, she served as an Assistant Manager at Robert Lannon LLC, where she developed crucial skills in client relations and project management. Kelley’s diverse experiences have positioned her as a key player in the marketing and public relations landscape, where she continues to excel.
Education and Achievements
Kelley’s journey began with a solid educational foundation that has been instrumental in shaping her career. She earned her B.A. in Communications, Marketing, and Business from the prestigious University of Hawaii at Manoa, where she developed a strong understanding of effective communication strategies and marketing principles. This foundational education was further enhanced by her Honors Diploma from the esteemed Kamehameha Schools Kapalama Campus.
Seeking to elevate her expertise to the next level, Kelley pursued a Digital Marketing Strategies course at Northwestern University’s Kellogg School of Management. This program provided her with an in-depth understanding of contemporary digital marketing tactics, allowing her to stay ahead of industry trends and effectively integrate innovative strategies into her work.
Kelley is not only recognized for her professional roles but also for her commitment to the community and her continuous pursuit of knowledge and excellence in the field of public relations and communications.
Achievements
In her role as the Director of PR & Communications at Goodwill Hawaii, Kelley has implemented numerous successful marketing campaigns that have significantly raised the organization’s profile within the community. She excels in cultivating relationships with local stakeholders and the media, which has enhanced Goodwill’s outreach efforts and fostered a deeper connection with the community. Her contributions have not gone unnoticed, and she has built a reputation as a thought leader within the industry.
Throughout her career, Kelley's impressive ability to merge creativity with strategic insight has driven successful outcomes for her clients and employers alike. Her dedication to using her skills for social good is evident through her work with Goodwill Hawaii and reflects her commitment to making a lasting impact in her chosen field. Kelley continues to explore new opportunities for professional growth while providing exceptional services in public relations and marketing.