Katie Potochney

Katie Potochney is a seasoned creative professional currently serving as the Vice President of Creative at Intuit.5 With an extensive background in brand development and creative leadership, she has established herself as a prominent figure in the creative industry.

Career Highlights

Katie's career journey has been marked by significant roles and achievements:

Current Position:: At Intuit, Katie is responsible for building and growing high-performing in-house creative teams that deliver business impact.1 She is specifically involved with Intuit Mailchimp, where she holds the position of Executive Creative Director (ECD) and head of Wink Creative.2

Previous Experience:: Before joining Intuit, Katie worked as a Creative Director at Etsy, further solidifying her expertise in the digital and e-commerce space.5

Skills and Expertise

Katie's professional profile showcases a range of skills:

• Team Building: She excels in assembling and nurturing high-performing creative teams.1
• Brand Development: Her background spans various industries, demonstrating versatility in brand strategy.
• Creative Leadership: As an ECD, she provides vision and direction for creative projects.4

Education and Background

Katie's educational background includes studies at Pratt Institute, which likely contributed to her strong foundation in design and creative disciplines.1

Current Initiatives

As of 2024, Katie has been actively involved in:

• Recruiting top talent, including searching for a new ECD of Design to join Intuit's world-class in-house creative team.3
• Leading global campaigns for Intuit Mailchimp, such as initiatives aimed at helping marketers address complex customer-related challenges.4

Katie Potochney's LinkedIn username is indeed katie-potochney-9316677, as mentioned in the query, which aligns with her professional online presence and career information.