Katie Mendrala

Katie Mendrala has built a successful career in marketing and management, showcasing her technical and analytical skills in her current role as Lead Data Scientist at 84.51, a division of Kroger's dunnhumbyUSA. She holds a Master's Degree in Marketing Research and Bachelor's Degrees in Marketing and Management, honed with relevant working experiences in diverse industries such as hospitality, entertainment, and e-commerce.

Katie has a solid background in data analysis and insight generation, having spent several years working as a Data Analyst and Senior Data Analyst before her current position. Her other previous roles include Project Coordinator at CreateSpace, Account Rep at Charleston Imaging Products, Inc., and Social Sales Coordinator at Kiawah Island Golf Resort. Katie has also had the opportunity to work at Walt Disney World and Disney College Program Campus, which allowed her to develop skills in youth marketing, customer service, and merchandising.

As an experienced Lead Data Scientist, Katie is adept at utilizing data-driven insights to help brands engage loyal customers. Her role involves collaborating with different stakeholders to understand business needs and then work on projects that leverage data analytics and technology to inform and optimize strategic decision-making. With her unique blend of technical expertise and management skills, Katie is a valuable asset to any organization-seeking data-driven solutions for business success.