Katie Firth

Katie Firth is a highly experienced business leader with a strong background in strategic marketing, PR, events, and advertising. With over 20 years of experience, she has worked primarily in creative full-service advertising agencies, handling a diverse range of industries such as automotive, energy, retail, travel and tourism, and financial services.

Throughout her career, Katie has demonstrated a deep passion for marketing, focusing on tackling significant business challenges and elevating brand presence for her clients. By actively contributing to leadership and management teams, she has played a pivotal role in enhancing agency commercial performance, streamlining operations, and fostering efficiency. Her leadership style is characterized by courage and a proven ability to manage, mentor, and inspire teams.

Aside from her professional pursuits, Katie also engages in mentoring through programs like The Trenches and has a side interest in the property market. She holds a Bachelor of Business and Bachelor of Communications, with a concentration in Management, Marketing, and Public Relations from Monash University.