Karolina Kocalevski

Karolina Kocalevski is an accomplished marketing executive with extensive experience in global marketing and communications. She served as the Vice President, Global Head of Marketing & Communications at Orion Innovation from May 2019 to October 2023.1 During her tenure at Orion Innovation, Kocalevski played a crucial role in driving the company's growth and brand visibility.

As a key member of Orion Innovation's executive team, Kocalevski:

• Modernized the corporate brand with a new vision and strategy
• Scaled the global marketing function and implemented a modern technology stack
• Developed a lead generation program focused on compelling storytelling across core domains
• Significantly increased brand visibility through various initiatives, including analyst relations, public relations, executive awards, and marquee events
• Drove employer branding and culture initiatives, including the launch of new corporate values (GROW) and a CSR program
• Elevated client relationships through elite client appreciation events
• Co-founded and launched the Orion Women's Network (MyOWN) to support women's career growth1

Prior to her role at Orion Innovation, Kocalevski held several other notable positions:

• VP of Marketing at Averon (April 2018 - April 2019)
• Marketing Director at PwC (September 2013 - October 2015)

Kocalevski's expertise and achievements in marketing have been recognized in the industry. In 2012, she was named a Cambridge Who's Who Professional of the Year in Marketing, an honor bestowed upon a select few members in each discipline.1

Currently, Kocalevski is an executive member of Leap Academy, a private network for executive leaders, entrepreneurs, and high achievers, which she joined in September 2023.1

Throughout her career, Kocalevski has demonstrated a strong focus on digital innovation, business growth, and storytelling in marketing.4 Her LinkedIn profile showcases her ongoing engagement with industry trends and her commitment to sharing insights on topics such as growth, marketing, and differentiation.23