Suggestions
Karen Woon
Vice President of Marketing and Communications at Guide Dogs for the Blind
Karen Woon, Vice President of Marketing and Communications at Guide Dogs for the Blind
Karen Woon is the Vice President of Marketing and Communications at Guide Dogs for the Blind (GDB), a role she has held since joining the organization in 2013.12 In this position, she is responsible for developing and executing a broad marketing effort focused primarily on building and supporting GDB's brand nationally and internationally, serving as communications/brand advisor to the organization, and overseeing GDB Gift Shops including brand management and promotion.1
Prior to joining GDB, Karen had a successful career in marketing, serving as director of marketing for Prophet Brand Strategy and holding key positions with advertising agencies McCann-Erickson and J. Walter Thompson.13 She has over 25 years of experience in marketing and communications.4
Karen holds an MBA in Marketing from the Haas School of Business, University of California at Berkeley and BA degrees in Psychology and German from the University of California at Santa Barbara.1 Her LinkedIn username is karen-woon-b480761.3
