James Hsu

James Hsu is a seasoned medical device marketing professional with extensive experience in the healthcare technology industry.1 He currently works at Johnson & Johnson MedTech in the Electrophysiology division, but previously held the position of Strategic Global Marketing for Interventional Therapies at Canon Medical Systems (formerly Toshiba Medical Systems) from January 2018 to December 2021.1

Career Highlights

Current Role: James Hsu is currently working in US Commercial Marketing at Biosense Webster, a Johnson & Johnson MedTech company, since January 2022.1 In this role, he focuses on streamlining access to revolutionary medical technology in electrophysiology through subscription-based programs and collaborative digital platform offerings.

Previous Positions:

• Canon Medical Systems: Strategic Global Marketing for Interventional Therapies (Jan 2018 - Dec 2021)1
• Medtronic: Group Marketing Manager, Neurovascular (Feb 2015 - Feb 2018)1
• BIOLASE, Inc.: Senior Global Marketing Manager, 3D Solutions (Nov 2011 - Jan 2015)1
• Philips Healthcare: Service Program Manager, Diagnostic Imaging (Nov 2004 - Feb 2011)1

Achievements

During his time at Medtronic, James Hsu:

• Successfully launched a neurovascular device globally, achieving 38% year-over-year growth
• Achieved 92% physician adoption of a next-generation product within the first 12 months of launch
• Helped the product line reach over $130M in global annual revenue within its first year1

At BIOLASE, he:

• Played a key role in planning launch execution, resulting in over 600% revenue growth in the first year
• Successfully executed a new product roadmap, providing launch deliverables in a 3-month timeframe, resulting in $6M of product revenue1

Education

• Bachelor of Applied Science in Physiological Psychology/Psychobiology from UCLA
• Certificate Program in Business, Management, Marketing, and Related Support Services from Cornell Johnson Graduate School of Management1

James Hsu's LinkedIn profile (username: jameshhsu) showcases his extensive experience and expertise in medical device marketing, particularly in the areas of electrophysiology, neurovascular, and interventional therapies.