Karen Leland

Karen Leland is a prominent branding and marketing strategist, currently serving as the President of Sterling Consulting and Marketing Group. With extensive experience in personal and business branding, she works closely with CEOs, executives, and entrepreneurs to enhance their brand presence and achieve strategic marketing goals. Leland has collaborated with notable clients such as Apple, Google, and LinkedIn, demonstrating her expertise on an international scale across more than 50 countries.

Professional Background

• Current Role: President of Sterling Consulting and Marketing Group.
• Previous Experience: Freelance reporter for Comcast; has contributed to various media outlets including Inc. Magazine, Forbes, and Entrepreneur.
• Speaking Engagements: Leland has spoken at prestigious institutions such as Yale, Stanford, and Harvard, as well as at YPO events.

Publications and Media

Leland is a best-selling author of 13 books, with her latest being The Brand Mapping Strategy: Design, Build and Accelerate Your Brand. She is also a frequent media guest on platforms like CNN and Bloomberg, showcasing her insights on branding and marketing.

Artistic Pursuits

In addition to her marketing career, Leland is an accomplished artist whose work has been exhibited in notable venues such as the Museum of Fine Arts in Boston.

Areas of Expertise

Her specialties include:

• CEO branding
• Executive coaching
• Leadership development
• Brand strategy and implementation

Leland's multifaceted career reflects her commitment to helping leaders establish their presence as thought leaders in their fields while also engaging in creative endeavors.