Linda Hörnfeldt

Linda Hörnfeldt is a digital entrepreneur, speaker, and author who specializes in personal branding and social media marketing.12 She is the founder and course leader of Social Brand Lab, an online education program designed to help solo entrepreneurs and creators build strong personal brands and develop their businesses through social media.12

Professional Background

Linda has extensive experience in the influencer marketing industry, with over 20 years in the field.1 Her expertise includes:

• Founder of Social Brand Lab, a leading online education program
• Author of the book "Yrke: Influencer" (Profession: Influencer)
• Founder of Influencers of Sweden, an industry organization
• Works as an influencer under her brand "La Linda"

Social Brand Lab

Social Brand Lab (SBL) is Linda's flagship online course that guides participants through a five-phase process to build a strong personal brand.1 The course covers:

1. Clarity: Laying the foundation for personal branding
2. Concept: Analyzing and planning business visibility across social channels
3. Community: Understanding and engaging with the target audience
4. Content: Creating and optimizing content for social media
5. Conversion: Learning to convert audience into paying customers

Linda's approach focuses on helping female solo entrepreneurs and creators understand the power of building genuine relationships through social media, rather than relying on quick hacks or tricks.1

Online Presence

Linda Hörnfeldt's LinkedIn username is lindahornfeldt, where she shares her expertise and professional updates.2 She also maintains an active presence on other social media platforms under her brand name "La Linda".1