Karen Pedroza

Karen Pedroza is a highly experienced Creative Director with a multidisciplinary background in designing best-in-class creative for marketing campaigns, product and key art development, visual designing, UX, web development, and production. Known for her out-of-the-box ideas, Karen has collaborated with some of the biggest names in the entertainment industry such as Netflix, Disney, Warner Brothers, Columbia Records, Hulu, FOX, Paramount, Universal, and many others. Karen is a proud alumni of the Otis College of Arts and Design where she earned her BFA in Communication Arts, emphasizing in Graphic Design. She has also studied UX Design Classes and After Effect Classes at UCLA, 3D, Graphic/UX/UI Design & Development Classes at the University of the Incarnate Word, and Japanese Language and Culture at Kumamoto Gakuen University.

Currently, Karen is the Design Lead (Creative Director) for the Creative Studio at Netflix where she provides creative direction for a wide range of titles. In her previous role at Netflix, she was Design Lead (Creative Director) for Innovation & A/B Testing, Global Product Creative. Before her time at Netflix, Karen served as a Senior Art Director at PXL and Digital Production Manager (Creative Director) at Columbia Records. Karen's background also includes senior roles at Sony Pictures Entertainment and Userplane, where she honed her skills in digital art direction and web development.

Karen's creative expertise is known to be diverse and her creativity is fueled by her love of music and her commitment to finding solutions to even the toughest creative challenges. She is also an excellent team player, well-versed in project and people management, and is constantly seeking innovative ways to grow and evolve.