Karen Hayward is a marketing expert with more than two decades of experience working with Fortune 1000 and mid-market companies. She believes that alignment between an organization's sales and marketing functions is crucial to achieving breakthrough revenue. Her expertise lies in helping technology companies accelerate growth by building and executing strategic marketing programs and driving sales and marketing alignment to deliver breakthrough revenue.

Karen's educational background includes a Bachelor of Commerce with a Major in Marketing from Concordia University, and an Executive MBA Program from Queen's University. Karen is Managing Partner & CMO at Chief Outsiders, and is the author of "Stop Random Acts of Marketing," in which she provides valuable insights for prioritizing, optimizing, and initiating a clear plan for sustainable growth. She is also a Vistage and TEC certified speaker and a guest lecturer at USC East Bay and USF, with a wealth of knowledge and experience that she shares during conferences and webcasts.

Karen's interests lie in helping mid-market companies accelerate top-line revenue growth, transforming customer insights into effective product positioning, sales enablement, and lead generation programs.