Kandace Dickson (Formerly Hudspeth)

Kandace Dickson (formerly Hudspeth) is the Chief Marketing Officer at HYBRID Performance Method, a position she has held since April 2020.1 She is a seasoned marketing professional with over 20 years of experience in brand strategy and digital marketing.

Career Highlights

Leadership Roles::

• Chief Marketing Officer at HYBRID Performance Method (April 2020 - Present)
• Vice President of Brand Innovation at Bodybuilding.com (July 2014 - June 2018)
• Director of Digital Strategy at MRM Worldwide - McCann Worldgroup (January 2009 - March 2010)
• Strategic Planner at iCrossing (November 2005 - July 2007)1

Expertise:: Kandace specializes in brand strategy, social and digital strategy, content marketing, customer journey mapping, and audience analysis.1 She has a strong background in developing and implementing innovative marketing strategies for fitness and health-related brands.

Achievements and Recognition

• Forbes profile (2017)
• Named among Top 50 Influential Women in Digital Marketing (2015)
• Listed in Top 25 Women Who Rock Social Media by TopRank (2012)
• Member of the Facebook Client Council
• Board Member of Digital Hollywood Women's Entertainment & Technology1

Fitness Industry Focus

In 2014, Kandace transitioned from agency leadership to focus specifically on growing fitness brands.2 This shift led her to take on leadership roles at prominent companies in the fitness industry, including Bodybuilding.com and HYBRID Performance Method.

Personal Interests

Kandace is a lifelong fitness enthusiast who is passionate about inspiring individuals to pursue their best selves both in the gym and in their professional lives.2 She also coaches and mentors fitness lifestyle changes in her spare time.1

Kandace Dickson brings a unique combination of marketing expertise and fitness industry knowledge to her role as Chief Marketing Officer at HYBRID Performance Method, making her a valuable asset in the health and fitness sector.