Suggestions
Aaron Poach
Director of Digital Marketing at Lightcast
Aaron Poach is a marketing professional currently working at Thales Cloud Security.1 He holds the position of Demand Generation and ABM (Account-Based Marketing) Manager, although his LinkedIn profile also describes him as a VP of Marketing and Board Member.2
Professional Background
Aaron is known for his expertise in digital marketing and his passion for leveraging cutting-edge technology to achieve growth goals.2 He has a strong focus on demand generation strategies, which are crucial for attracting and engaging potential customers to drive sales and revenue growth.4
Skills and Expertise
Aaron's professional profile highlights several key areas:
- Social Media: He is described as a social media power user.1
- Digital Marketing: He has significant experience in this field.1
- Results-Oriented: Aaron has a passion for achieving top-line results.1
- Marketing Attribution: He has shared insights on the challenges of marketing attribution.3
- Account-Based Marketing (ABM): This is a key part of his current role and expertise.25
Thought Leadership
Aaron actively shares his insights and thoughts on marketing strategies through his LinkedIn profile. He has discussed topics such as:
- The importance of experimentation budgets in marketing6
- The complexities of marketing attribution3
- Effective demand generation strategies4
His LinkedIn username is indeed aaronpoach, as mentioned in the query.1
