Kaajia Cassin

Kaajia Cassin is the Communications Director for Clé de Peau Beauté at Shiseido Americas Corporation, based in New York.34 She plays a key role in managing communications and marketing strategies for the premium beauty brand Clé de Peau Beauté.

Some notable aspects of Kaajia Cassin's professional background include:

1. Education: She holds a B.A. in Economics & Business.3

2. Current Role: As Communications Director, she is responsible for overseeing communications efforts for Clé de Peau Beauté, a prestigious skincare and makeup brand under the Shiseido umbrella.45

3. Notable Campaign: Kaajia was involved in the highly successful "Thirst Trap" campaign featuring Martha Stewart, which aimed to expand Clé de Peau Beauté's following and introduce their products to a new generation on platforms like TikTok and Instagram.12

4. Industry Recognition: The "Thirst Trap" campaign she worked on received significant attention and accolades in the beauty and marketing industries, including being shortlisted for a Clio Award.2

5. Professional Network: Her LinkedIn profile indicates she has 158 connections in her professional network.4

Kaajia Cassin's role involves collaborating with various teams and agencies to develop and execute marketing strategies that align with Clé de Peau Beauté's brand image and goals. Her work contributes to the brand's efforts to reach new audiences while maintaining its prestige positioning in the beauty market.16