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Justin Herman
Paramount - Sr. Creative Director, Digital Integrated Marketing
Justin Herman is a seasoned creative professional with over 20 years of experience in the field of creative design and digital integrated marketing. He currently serves as the Sr. Creative Director / Design Director for Digital Integrated Marketing at Paramount.1
Career Highlights
Justin has been with Paramount (formerly CBS Interactive) since August 2010, where he has taken on leadership roles in creative direction and design.1 In his current position, he:
- Leads and manages a design team for Paramount's Sales & Integrated Marketing teams
- Develops best practices and sets guidelines for rich media ad campaigns, native ad campaigns, and branded content across various Paramount and CBS Interactive business units
- Conceptualizes and creates original branded content campaigns across multiple media types
- Oversees creative direction for both in-house and contractor-led branded content campaigns
Professional Background
Prior to joining Paramount, Justin's career included roles such as:
- Art Director at Astone Agency (March 2008 - August 2010)
- Creative Director at ABB Records/Atlantic (January 2005 - July 2008)
- Lead Interactive Designer at VPnG (June 2002 - December 2004)1
Skills and Expertise
Justin is known for his:
- Ability to execute in any style, across any platform, and at any scale
- Passion for storytelling and creative design
- Talent for inspiring and leading creative teams
- Expertise in animation and presentation2
Management Style
As a manager, Justin fosters an environment of levity, collaboration, and fun. He is committed to the personal and professional growth of his team members and is known for his authenticity and enthusiasm.2
Education
Justin holds an Interactive Multimedia degree from Ohio University, where he achieved a GPA of 3.6.
Justin Herman is highly regarded in his field, with colleagues and direct reports praising his creativity, leadership, and ability to inspire others in the creative process.2