Juliette Margerand

Juliette Margerand is a seasoned professional with 7 years of experience in Market Research within the FMCG sector, having worked on both agency and client sides.

Her expertise lies in supporting Brand Managers, Sales and Business Forecast teams in consumer understanding, brand strategy, and overall business decision-making processes.

Juliette is skilled in designing and executing Research Plans at the brand level to monitor development and initiatives for informed decision-making.

With a strong background in Consumer, Shopper, Trade Research, and Panels, she possesses vast experience in handling Qualitative & Quantitative, B2C & B2B projects.

She has also managed International Market Research projects and demonstrated proficiency in People Management, including overseeing a team of up to 2 individuals (Research Executive & Research Executive Assistant).

Juliette Margerand holds a Master's Degree in Marketing & Communication from Institut d'Etudes politiques de Paris.

Her previous roles include serving as a Consumer Insights Manager at Pernod Ricard, Consumer Insights Supervisor at Philip Morris France, Research Team Manager at TNS Sofres, and Intern at the Publishing Department in Beirut at Samir Editeur.