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Juan Dias
Analista de Expansão Pleno at Facily
Juan Dias is a professional with a background in marketing and new business, specializing in innovation projects and digital product launches. With expertise in understanding product usability, he excels in creating strategies for user validation, adoption, and business immersion. Juan's experience spans digital and product marketing, developing medium to long-term strategies from proof of concept to MVP consolidation. He has a strong proficiency in market analysis, benchmarking, metric analysis, and generating business insights. Skilled in user research, communication, business case creation, internal projects, and campaign execution, he also possesses knowledge of customer acquisition channels, customer success, and performance monitoring. With over 2 years of experience in business development and product marketing, Juan validates digital product hypotheses, conducts farming for improved engagement, and has familiarity with health score management and crisis management.
