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Josy Amann
Co-Founder, Managing Partner at Media Matters Worldwide
Josy Amann is the Co-Founder of Media Matters Worldwide, a full-service digital agency she established in 2005 with her business partner Taji Zaminasli.14 With over 20 years of experience in the media industry, Josy is a seasoned strategist and inspirational leader who has worked as a trusted advisor to both established global marketers and dynamic challenger brands.1
Josy's career in advertising began unexpectedly after studying Psychology and Sociology in college. She started as an Assistant Media Planner and worked her way up through various large holding company agencies.5 Prior to founding Media Matters Worldwide, Josy gained valuable experience at an independent, start-up full-service agency, which gave her the confidence to launch her own business.5
At Media Matters Worldwide, Josy and her team focus on unparalleled analytics, innovative planning, flexibility, and transparency. Their mission is to delight clients while fostering a supportive, empowering environment for employees.1 The agency specializes in media planning, buying, and analytics across various platforms, including television, radio, social media, and digital advertising.2
In addition to her role at Media Matters Worldwide, Josy is also involved in industry organizations. She serves as a MediaWeek Council member for Adweek and acts as a mentor for BAARC (Bay Area Advertising Relief Committee).4 Josy's leadership has contributed to the agency's success, with Media Matters Worldwide being recognized as the 2024 Clutch Media Agency of the Year.3