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Jose Ferreira
Co-Founder & CEO at Bakpax
José Ferreira is an experienced entrepreneur and education technology innovator based in Brooklyn, New York. He is the founder and CEO of AllCourse, a marketplace that connects schools and parents with certified teachers for online classes.1
Career Highlights
Bakpax: Ferreira co-founded and served as CEO of Bakpax from December 2016 to September 2021. Bakpax developed innovative AI technology for auto-grading student work, combining computer vision to read handwriting and machine learning for grading. The company was acquired by Teachers Pay Teachers in 2021.1
Knewton: Prior to Bakpax, Ferreira founded Knewton in 2008, pioneering the adaptive learning industry. As CEO for nearly 9 years, he:
- Coined the term "adaptive learning"
- Developed key patents in the field
- Built Knewton's core product using AI and machine learning
- Grew the company's valuation to over $400 million by 2015
Knewton received numerous accolades, including being named one of the "World's 50 Most Innovative Companies" by Fast Company.1
Kaplan: Before his entrepreneurial ventures, Ferreira spent over 10 years at Kaplan, rising from one of the highest-ranked teachers to a Managing Director role. He led the development of Kaplan's modern test prep course and authored their GRE guide.1
Current Role
Ferreira is now focused on AllCourse, which he founded in September 2021. The company aims to address teacher shortages and improve access to quality education by connecting schools and homeschoolers with certified online teachers.1
Education
Ferreira holds an MBA from Harvard Business School and a Bachelor's degree from Carleton College.1
José Ferreira's career demonstrates a consistent commitment to innovating in education technology, particularly through the application of AI and machine learning to improve learning outcomes and accessibility.