Jayde Lovell

Director of ReAgency | Host on Discovery and TYT Network

Jayde Lovell is the founder and director of ReAgency, a science public relations firm based in New York City.1 She has a unique background that combines expertise in both science and communications. Jayde studied neuroscience as an undergraduate and later earned a Master's degree in Science Communications from the University of Melbourne.1

Before founding ReAgency, Jayde had a successful career in public relations. She was recruited as Vice President of Digital for Weber Shandwick, which is recognized as the world's largest PR agency.1 However, after observing how science could be misused for profit, Jayde decided to change the direction of her career.1

This led her to establish ReAgency with a specific vision: to work exclusively with science and information-based clients.1 The firm focuses on science communication and marketing, aiming to bridge the gap between scientific research and public understanding.

In addition to her role at ReAgency, Jayde is also known for hosting a popular YouTube channel dedicated to science communication.3 Her work demonstrates a commitment to promoting accurate and engaging scientific information to the public.

Jayde is highly regarded in her field, with colleagues describing her as dedicated, talented, and passionate about social media, digital technology, and the digital landscape in general.2

Experience

Chief Marketing Officer at Q-Net Security (February 2019 - Present)

Director at ReAgency Science Marketing (April 2015 - Present), Host at ScIQ (September 2014 - Present), Head of Marketing at CyRise (August 2021 - February 2023), Vice President - Digital / Head of Studio at CMG Studio (March 2012 - August 2014)

Education

BA/BSc in Communications, Neuroscience from University of Melbourne (2004 - 2007), Masters of Science Communication in Digital Media from University of Melbourne (2009 - 2012), Masters in Cybersecurity from University of Adelaide