Jordan Shakeshaft

Jordan Shakeshaft is a seasoned fitness director and digital strategist with a track record in developing and promoting early-stage startups in the fitness and subscription sectors. She holds certifications as a NASM trainer, AFPA pre & postnatal specialist, and RRCA run coach, demonstrating her commitment to professional excellence in the fitness industry.

Jordan's educational background includes a Master's degree in Arts and Cultural Reporting from the CUNY Graduate School of Journalism and a Bachelor's degree in French Literature with minors in Linguistics and Asian Studies from Swarthmore College.

Throughout her career, Jordan has held key roles in prominent organizations such as Tone It Up, where she served as the Director of Fitness, and Daily Burn, where she excelled as Editorial Director. She also made significant contributions to Greatist, Inc. as the Fitness Editor & Multimedia Director, leveraging her expertise in content strategy and editorial development.

With a strong foundation in journalism and a passion for fitness accessibility, Jordan is driven to create engaging and SEO-driven content across health, fitness, and lifestyle verticals. Her diverse experience spans from freelance writing for renowned publications like WomansDay.com to operational roles at prominent companies such as Jan Leslie Corp.

Jordan's internships at MR Magazine and Sports Illustrated, along with her editorial contributions to various platforms, have further enriched her professional journey and honed her skills in content creation and management.

In summary, Jordan Shakeshaft is a versatile professional who combines her fitness training certifications with a journalism background to excel as a fitness director and digital strategist, driving growth and innovation in the fitness and wellness industry.