Jordan Menashy

Co-Founder & CEO at Strut | AI Notebook for Writers & Content Creators

Jordan Menashy is the Co-Founder and CEO of Strut, an AI Notebook designed for content creators that helps transform ideas and notes into published content. He has over 14 years of experience in building companies and has been actively involved in various entrepreneurial ventures.

Professional Background

Strut: Menashy co-founded Strut in April 2023, where he currently serves as CEO. The platform aims to facilitate the content creation process for writers and creators.
Bench Accounting: He co-founded Bench Accounting in 2012, where he served as VP of Marketing until May 2017 and is now a board member. Bench is recognized as North America's largest bookkeeping service, having raised $53 million in funding and employing over 350 staff.
Ready: Menashy was also the Co-Founder and CEO of Ready from January 2020 to April 2023.
AvenueHQ: He held the position of Chief Revenue Officer at AvenueHQ from November 2017 to April 2019, focusing on transforming Realtor marketing through technology.

Education

Menashy studied at several institutions, including The University of British Columbia, where he earned a Bachelor of Commerce in Marketing. He also participated in exchange programs at HEC Paris and Fudan University, enhancing his global perspective and expertise in marketing.

Jordan Menashy is passionate about empowering individuals to build and create effectively, reflecting his commitment to innovation in the tech and content creation sectors.1

Highlights

Feb 22 · BetaKit

Former Bench CEO Ian Crosby joins Shopify Balance as product director - BetaKit

Jun 3 · Business in Vancouver

Capital keeps flowing for B.C. tech companies as Bench secures US$60m - Business in Vancouver

Experience

Co-Founder & CEO at Strut since April 2023

Co-Founder & CEO at Ready, Chief Revenue Officer at AvenueHQ, Co-Founder & VP Marketing at Bench Accounting

Education

BComm in Marketing from The University of British Columbia (2007 - 2009), Commerce from HEC Paris (2008), Chinese Language and Culture from Fudan University (2007)