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Jono Read
Social Media Lead at the BBC
Jono Read is the Regional Social Lead at BBC, focusing on social media strategy and performance for BBC Local channels. Some key details about his role and background include:
Professional Experience
Jono has been working to improve the performance of BBC Local social media channels. His efforts have led to significant growth:
- In 2022, he helped increase referrals by 380% over the year
- In 2023, referrals increased again, building on the previous year's success1
Current Role
As Regional Social Lead at BBC, Jono's responsibilities include:
- Managing social media strategy for BBC regional channels
- Overseeing social media performance and growth
- Contributing to regional news coverage on social platforms24
Background
- Jono is a graduate of the Society, Culture & Media program4
- He previously worked as Archant's social media manager and digital editor for The New European, a political newspaper5
Additional Information
- Jono is based in East Yorkshire/Norfolk2
- He expresses interest in how AI is being used in marketing3
- His professional email is jono.read@bbc.co.uk2
Jono Read appears to be a skilled social media professional who has successfully driven growth for BBC's regional social media presence, leveraging his background in media studies and previous experience in digital journalism.
Highlights
Sep 22 · bbc.com
Thriving boxing club raises hopes of other success - BBC
Jun 21 · bbc.com
Colombia guerrillas: The children being lured to fight on TikTok - BBC