Jonathan Reeve

Professional Background

Jonathan Reeve is a highly accomplished expert in retail strategy, digital disruption, and e-commerce, boasting two decades of dedicated experience within the retail sector. His diverse career has taken him across three continents, allowing him to collaborate with a variety of global retailers ranging from department stores to pure-play online platforms. With a passion for leveraging digital innovation, Jonathan has worked as a consultant, operations leader, and strategist to help businesses stay ahead of the curve in the fast-paced world of retail.

In 2016, Jonathan reached a significant milestone as an author by publishing his first book, Retail’s Last Mile: Why Online Shopping Will Exceed Our Wildest Predictions. This publication showcased his insights into the future of online retail and solidified his authority in digital strategy. As a speaker, he has had the unique opportunity to engage with aspiring retailers, sharing his knowledge and experiences which added a new and exciting dimension to his professional journey.

Currently, Jonathan serves as the General Manager for the Asia Pacific region at Eagle Eye, a leading SaaS technology company that specializes in marketing automation and real-time digital connections. In this role, he continues to apply his extensive background in retail to drive personalized performance marketing through innovative tools like promotions, loyalty programs, apps, subscriptions, and gift services. His leadership and strategic insights are pivotal to the company's mission of transforming how marketing is executed in the modern era.

Jonathan’s impressive career trajectory includes notable achievements in various leadership roles. One of his most significant projects was leading the redefinition of the online operating model for Tesco.com, which played a crucial role in positioning it as the world’s largest and most profitable online grocer. Additionally, he successfully managed a London-based supermarket, which distinguished itself as the top performer among over 600 superstores, both in terms of online product availability and employee morale.

Education and Achievements

Jonathan Reeve's academic credentials reflect his strong foundation in business and economics. He obtained a Master of Business Administration (M.B.A.) degree from INSEAD, graduating with distinction. Additionally, he earned a Master's Degree in Economics from the prestigious University of Cambridge. His educational background, combined with practical experience, has equipped him with the tools necessary to excel in his field.

Throughout his career, Jonathan has held a variety of leadership positions in several renowned organizations. Some of his key roles have included:

• General Manager - APAC at Eagle Eye
  At Eagle Eye, Jonathan oversees operations in the Asia Pacific region, leveraging his retail expertise to innovate marketing practices.

• Retail & E-Commerce Consultant, Speaker, and Author
  Through Jonathan Reeve Consulting, he provided insights as a consultant while also sharing his expertise as a sought-after speaker in the retail space.

• Executive General Manager - Supply Chain, Operations and Franchises at Aussie Farmers Direct
  Jonathan managed supply chain operations and franchise development, enhancing efficiency and performance in a competitive market.

• Executive General Manager - Procurement, IT, Marketing and Contact Centre at Aussie Farmers Direct
  He played a critical role in overseeing key operational sectors to optimize business processes and customer service.

• Head of Operations Development and Resource Planning at Coles
  His efforts contributed significantly to the development of more effective operational strategies within Coles.

• Step Change Program Manager at Tesco PLC
  Jonathan was instrumental in orchestrating transformative change initiatives that underscored Tesco's commitment to innovation.

• Director Development Program, Store Manager and Operations Development Manager at Tesco PLC
  He honed his retail management skills whilst developing operational strategies in the UK and USA, propelling Tesco's growth.

• M&A Associate at Goldman Sachs
  Jonathan’s analytical skills were sharpened during his time in investment banking, where he provided vital insights into market strategies.

• Senior Associate at Arkwright Strategy Consulting
  His role here involved strategy consulting and private equity management, further broadening his expertise.

Achievements

Jonathan Reeve’s career is marked by several proud achievements that demonstrate his expertise and passion for the retail sector:

1. Transformational Leadership at Tesco.com
   Leading the project to define the online operating model for Tesco.com earned him recognition for significantly contributing to its emergence as the world’s largest and most profitable online grocery operation. His ability to navigate the complexities of e-commerce played a pivotal role in shaping its success.

2. High-Performing Supermarket
   As a manager in a competitive London supermarket setting, Jonathan successfully led the supermarket to become the top performer among 600 locations regarding both employee morale and online product availability. His focus on operational excellence and employee engagement proved instrumental in achieving this success.

3. Author and Thought Leader
   By authoring Retail’s Last Mile, Jonathan has contributed to the discourse around the future of e-commerce, enhancing his profile as a thought leader in digital retail strategy. His ability to articulate the importance of online shopping trends has resonated with many aspiring retail professionals.

Through a blend of strategic vision, operational expertise, and a commitment to innovation, Jonathan Reeve continues to influence the retail landscape while inspiring the next generation of industry leaders.