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Jon Schulz
CMO, Lecturer and Advisor
Jon Schulz is a seasoned marketing professional and educator with extensive experience in digital marketing, advertising, and business development. He currently serves as a Marketing Lecturer at the University of Michigan's Stephen M. Ross School of Business, where he teaches topics related to Digital Marketing Analytics & Advertising using an interactive, case-based approach.2
Professional Background
Jon Schulz's primary role is Chief Marketing Officer (CMO) at Viant Technology, a position he has held since 2014.2 At Viant, he leads the marketing organization, overseeing areas such as brand and product marketing, advertising, marketing science, business development, strategic partnerships, corporate communications, and creative services.2
Career Highlights
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Viant Technology: Jon joined Viant in 2008 as Senior Vice President of Global Category Development. He later became EVP of Business Development before assuming his current role as CMO.2
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Ford Motor Company: Prior to Viant, Jon held several positions at Ford, including Head of Digital Marketing & CRM for Ford, Lincoln, and Mercury brands in the U.S. from 2006 to 2008.2
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Industry Advisor: Jon has served as an advisory board member for several tech-driven startups, including Work Truck Solutions, motormindz, CatalystXL, and GoMoto.2
Education
Jon holds an MBA in Marketing from Indiana University's Kelley School of Business and a BS in Management Information Systems from Central Michigan University.2
Expertise and Recognition
Jon is recognized as an industry thought-leader in automotive, digital marketing, CRM, and data-driven targeting and measurement.2 He is a regular speaker and panelist at ad tech industry events, sharing his insights and expertise.1
Jon Schulz's LinkedIn profile can be found at linkedin.com/in/jon-schulz-4780ba4, where more details about his professional experience and accomplishments are available.2