Alexander Goodman

Alex Goodman is a seasoned digital marketing professional with 15+ years of experience across various marketing domains including CRM, traditional advertising, PR, and SEO. He specializes in digital marketing, content creation, mobile marketing, UX, and email marketing.

Alex completed his B.S. in Communications, Advertising, and Marketing at New York University. After that, he worked for several renowned companies across different countries, such as Proximity BBDO Paris, OgilvyOne Paris, PromoAid LLC, and Reprise Media.

At Proximity BBDO Paris, he served as Global Group Account Director and Program Lead for the Procter & Gamble account. He played a key role in managing the global CRM program for Pampers, driving innovation pipeline, and ensuring the program's overall success in 60+ countries worldwide.

Earlier, at OgilvyOne Paris, he worked as a Digital Account Supervisor and led the team responsible for driving digital strategy and tactics exclusively for the IBM account. They managed advertising across four key European markets, including France, Germany, Italy, and the UK, as well as the pan-European campaigns.

In 2011, he founded Big Fish, a digital marketing agency that focused on providing digital service, strategy, and tactics to small businesses. He served as a Managing Partner and led a team of three, aimed at helping small business owners design and expand their digital footprint to stand out in the market.

Apart from this, Alex worked as a business development consultant and digital marketing freelance consultant. He also held positions as an Account Coordinator, Associate Account Manager, Market Research Assistant, and Account Management Intern at Reprise Media, Blue Black LLC, and Hill Holliday, respectively.