John Murphy

John Murphy is a cultural insights and semiotic consultant working at Malliavin.1 As a semiotician and cultural insight strategist, he specializes in analyzing cultural trends and applying semiotic principles to brand strategy and communications.

Some key details about John Murphy's professional background and expertise:

• He is highly accomplished in cultural analysis and semiotics.
• His areas of expertise include ethnography, packaging, brand strategy, and communications.
• He works as a freelance consultant, offering services in cultural insights, UX research, and semiotics.2
• He is based in London, UK.2
• His educational background includes studying at the University of Sussex.2

In his work, Murphy focuses on helping brands tap into cultural tensions and trends to develop effective strategies.1 As a semiotician, he likely analyzes signs, symbols, and cultural meanings to provide insights for brands and organizations. His combination of cultural analysis and semiotic expertise allows him to offer unique perspectives on brand positioning and communication strategies.