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John Boynton
President and C.E.O., Arterra Wines
John Boynton is the President and Chief Executive Officer of Arterra Wines Canada, Inc., a position he assumed on March 28, 2022.1 He is an experienced CEO with a proven track record in helping companies transform and grow, particularly in the digital space.1
Career Background
Boynton has had a 35-year career spanning various industries, with extensive experience in building multi-channel consumer relationships through mobile, digital, data, and ecommerce.1 Prior to joining Arterra Wines Canada, he held significant positions in the media industry:
- Vice Chair and President of Digital at NordStar (parent company of Torstar)
- President and CEO of Torstar
- Publisher of The Toronto Star
During his tenure at Torstar, Boynton led a growth-oriented, digital transformation of the business.1
Appointment at Arterra Wines Canada
Boynton was chosen to lead Arterra Wines Canada due to his strong leadership skills and experience in digital transformation. The company's Board Chair, Dave Perkins, expressed confidence in Boynton's ability to build on Arterra's current success and take the organization to the next level.1
Vision for Arterra
Upon his appointment, Boynton expressed excitement about joining Arterra, recognizing it as a Canadian success story that has put Canada on the global wine map with strong brands like Jackson-Triggs and Inniskillin. He stated his eagerness to lead the business through its next growth phase.1
John Boynton succeeded Jay Wright, who retired after 20 successful years leading Arterra and its predecessor companies, Constellation Brands and Vincor Canada.1