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John Batter
CEO at MarketCast
John Batter is a prominent figure in the media and entertainment industry, currently serving as the CEO of MarketCast and a member of the Board of Directors at Extreme Reach. His extensive career includes significant leadership roles, notably as the former CEO of Gracenote, where he transformed it into a leading entertainment metadata services company before its acquisition by Nielsen in 2017. Batter has also held executive positions at M-GO, a joint venture between DreamWorks Animation and Technicolor, and served as president of production for DreamWorks Animation. Additionally, he has experience as a senior executive at Electronic Arts.12
Batter's educational background includes a bachelor's degree in history from the University of California, Berkeley, and an MBA from the USC Marshall School of Business. His expertise lies in building businesses both organically and through acquisitions, making him a valuable asset to any organization in the media sector.23