Joey Hodges

Joey Hodges is a seasoned professional in the marketing and beverage industries, currently serving as a Strategic Advisor and Investor at a stealth mode beverage startup since September 2022. He is also the Founder and CEO of Demonstrate, a strategic communications agency based in San Francisco, which he established in April 2015. His work focuses on resetting expectations between brands and consumers through innovative marketing strategies and impactful storytelling.1

Professional Background

• Demonstrate: As CEO, Hodges leads an agency that combines marketing with brand storytelling, aiming to create meaningful connections between brands and their audiences. The agency has recently expanded its capabilities through the acquisition of DDW (formerly Deutsch Design Works), enhancing its service offerings.1
• Previous Roles: Before founding Demonstrate, Hodges held various positions in marketing and brand management at notable companies such as ZICO Beverages and The Coca-Cola Company. His experience spans over 15 years in integrated marketing and strategic communications.1

Education

Hodges has pursued studies in media and communications, with a focus on public relations and advertising. He has also attended Harvard University for business administration, where he concentrated on leadership strategies in complex organizational systems.1

Contributions

In addition to his role at Demonstrate, Hodges contributes thought leadership content to platforms like Forbes and Entrepreneur Media. He is recognized for his insights into marketing effectiveness and brand strategy.1

Overall, Joey Hodges is positioned as a key figure in both the strategic advisory space for startups and the broader marketing industry, leveraging his extensive experience to foster growth and innovation.