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Jocelyn Macdonald
Amplifying Online Impact for Industry Leaders | Marketing leadership for businesses and independent professionals in accelerated growth phases. | Ignite Content, Gain Followers, Increase Opportunity
Jocelyn Macdonald, known by her LinkedIn username "callmejoce," is a seasoned growth marketing professional and the Founder of Larger Voices.1 She is an experienced marketer with a strong focus on e-commerce and social media strategies, particularly on platforms like Facebook and LinkedIn.
Professional Background
Jocelyn has a proven track record in digital marketing, having generated $62 million through Meta (Facebook) advertising campaigns.2 Her expertise lies in creating creative and conversion-driven strategies for e-commerce brands, helping them scale their presence on social media platforms.
Areas of Expertise
LinkedIn Marketing:: Jocelyn is known for her LinkedIn strategies and personal branding techniques. She has conducted webinars focused on building LinkedIn personal brands, such as the #TRIBE8 webinar.7
Social Selling:: She frequently shares insights on social selling and personal branding, using hashtags like #socialselling and #personalbrand in her LinkedIn posts.3
Communications Consulting:: Jocelyn has experience as a Communications Consultant and Coach, helping high-tech and financial professionals improve their written and verbal communication skills.4
Career Highlights
In October 2021, Jocelyn joined Netrush, a modern e-commerce platform, as their Head of Marketing.56 This appointment showcases her reputation as a LinkedIn influencer and her expertise in e-commerce marketing strategies.
Jocelyn Macdonald's approach to marketing emphasizes authenticity and leveraging social media platforms for business growth. Her online presence, particularly on LinkedIn, has established her as a thought leader in the fields of social selling, personal branding, and e-commerce marketing.