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Jo Jensen
President at Iron Light Labs
Jo Jensen is a serial entrepreneur and the vice president of strategy at Iron Light. With a diverse background in creating successful companies, leading non-profits, producing award-winning films, and designing high-profile marketing campaigns, Jo's work has been recognized by national news outlets and she has been an invited speaker at the White House. Her unique collaboration style has led to partnerships with major companies like Amazon, Facebook, and Google, as well as celebrities like Kevin Bacon and Katie Couric.
Jo's political involvement dates back to her teenage years when she served as a congressional speechwriter at age 15. Over the past two decades, she has been actively engaged in national politics, working closely with the White House on initiatives such as hosting events for young people on Social Security reform. Her efforts in engaging young voters during the 2008 presidential primaries were highlighted on the front page of the Wall Street Journal. At Generation Opportunity, Jo built an online community of over 2.5 million millennials.
As the founder of Causeumentary, a film marketing company, Jo has led successful audience acquisition campaigns for documentaries that have gained critical acclaim. Her work has been recognized with awards such as the WeWork Creator Award. Prior to her current role, Jo honed her skills in the PR industry at firms like DDC, where she was named one of PR News' 30 under 30 'Rising PR Stars'. She played a pivotal role in shaping digital narratives for clients by leveraging social listening tools and visual storytelling.
Jo's educational background includes studying at Bow High School, completing the CORe Credential of Readiness at Harvard Business School Online, and earning a Bachelor's degree in Politics with a minor in Economics from Mount Holyoke College. Throughout her career, Jo has held various leadership positions at renowned organizations like Iron Light Labs, Charles Koch Institute, Causeumentary, DDC Advocacy, Freethink Media, and Generation Opportunity, showcasing her expertise in strategy, marketing, digital media, and advocacy.
In addition to her professional accomplishments, Jo is an avid bridge player and holds a Guinness World Record. Her dynamic career trajectory and innovative approach to business and advocacy have solidified her reputation as a versatile and influential figure in the realms of entrepreneurship, marketing, and social impact.