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Jim Bourke
Associate Director, Data Sciences at Wavemaker
Jim Bourke is a Data Strategist with a background in data, writing, and communications strategy. He has extensive experience working on both the publisher and agency sides of the industry, focusing on developing partnerships to drive brand and sales uplifts. Jim excels in utilizing insights to create meaningful measurement and integration of data for business intelligence and objectives. His expertise spans across various areas such as analytics, digital, and traditional media.