Jiffy Iuen

Jiffy Iuen is a dynamic entrepreneur and creative professional with an impressive background in advertising, brand strategy, and content production. She founded Frank Collective, a bi-coastal branding and content agency based in Brooklyn and Los Angeles, which she led for 12 years from February 2011 to January 2023.123

Professional Journey

Early Career and Agency Leadership: Jiffy began her career in the creative industry, working at notable companies like BBDO, Radical Media, and UrbanDaddy before establishing Frank Collective. At her agency, she built a multi-million dollar organization that became recognized as a top-tier mid-sized advertising agency.1

Key Professional Achievements:

• Founded Frank Collective and grew it from a small three-person shop to a bi-coastal creative agency
• Secured venture capital partnerships with firms like Lerer Hippeau, Red Sea Ventures, and NEA
• Developed award-winning brand campaigns for global and national brands
• Created integrated marketing strategies across platforms like Facebook, Instagram, and YouTube1

Current Roles

Recent Professional Positions:

• Brand Producer at Al Roker Entertainment, Inc. (September 2023 - Present)
• Executive Producer at Jpop LLC (January 2023 - Present)
• Founder and Head of Production at Frank Collective (February 2011 - January 2023)1

Professional Passions

Jiffy is passionate about:

• Producing exceptional storytelling that drives audience engagement
• Talent development and creating collaborative team cultures
• Operational strategy and optimizing communication platforms1

Recognition

Throughout her career, Jiffy has received multiple awards, including:

• Agency Spotter's Top 20 Design Agencies
• CSS Nectar Website of the Day (2015)
• Multiple AWWWARDS Website of the Day honors1

Her professional journey demonstrates a remarkable ability to build brands, develop creative strategies, and lead innovative teams in the advertising and content production industries.