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Jessica Robinson
Associate at FRWD Co.
Jessica Robinson is a Legal Marketing Associate at Frwd Co. with a robust background in legal marketing and business development. She has extensive experience in building distinct brands and executing integrated marketing campaigns, focusing on the legal sector. Her expertise encompasses strategic development, brand planning, digital marketing, and public relations.12
Professional Background
Before her role at Frwd Co., Jessica held various positions that contributed to her comprehensive understanding of the legal landscape. She has worked with notable organizations, including as an Associate General Counsel at the American Federation of State, County and Municipal Employees (AFSCME), where she advised on political law and compliance matters.1 Additionally, her previous roles included serving as in-house counsel for a significant voter registration operation and working with federal and state candidates on campaign finance and election law.1
Education
Jessica Robinson earned her Juris Doctor (J.D.) from Georgetown University Law Center in 2002 and holds a Bachelor of Arts (B.A.) from The George Washington University, completed in 1997.1
Skills and Expertise
- Legal Marketing Strategy: Developing marketing strategies tailored for law firms.
- Brand Development: Creating and managing brand identities within the legal field.
- Campaign Activation: Executing fully integrated marketing campaigns, including social media initiatives.
- Compliance and Risk Management: Advising clients on navigating legal risks associated with political activities.12
Jessica is recognized for her ability to blend legal knowledge with marketing acumen, making her a valuable asset in the legal marketing space.